News Summary
McKinney, Texas, is set to develop a $200 million surf park, Cannon Beach, which will feature a four-acre surf lagoon, a resort-style hotel, and various entertainment options. The project aims to transform the local recreation scene and bring economic growth to the area, creating over 700 jobs and attracting 300,000 annual visitors. Construction is expected to start in 2025 with the surf pool opening by late 2026.
Texas is set to embrace a transformative new development as Los Angeles-based surf park developer, Aventuur, plans to introduce the Cannon Beach project in McKinney. This multi-use development is projected to cost $200 million and will span across 35 acres at the northeast corner of Stacy Road and Texas Highway 121. The Cannon Beach project is poised to become a significant attraction, aiming to draw both tourists and local families seeking unique recreational experiences.
At the heart of Cannon Beach will be a four-acre surf lagoon engineered by Wavegarden technology, capable of producing up to 1,000 artificial waves each hour. This innovative surf lagoon is designed to offer a surfing experience unlike anything currently available in North Texas, aside from an established facility in Waco. Complementing the surf lagoon will be a resort-style hotel featuring a rooftop pool and various event spaces that include cabanas with food service.
In addition to the surf lagoon and hotel, the Cannon Beach development intends to feature a variety of entertainment amenities. Plans include a skateboard park, a movie theater, a bowling alley, and an indoor health club alongside recreational facilities. This array of attractions is expected to make Cannon Beach a family-friendly destination that appeals to professionals, entrepreneurs, and local residents alike.
Construction on the Cannon Beach project is expected to commence in 2025, with the first phase, which includes the surf pool, slated to open by late 2026. As part of the project timeline, the city of McKinney plans to review site plans and the related incentive agreements early in 2025. The development is a collaboration between the city of McKinney, the McKinney Economic Development Corporation, and the McKinney Community Development Corporation, highlighting a concerted effort to drive local economic growth.
Economic forecasts suggest that the Cannon Beach project will have a substantial impact, generating over $2 billion in economic activity over the next 20 years. Furthermore, it is anticipated that the new development will create more than 700 local jobs. Once operational, Cannon Beach is expected to attract approximately 300,000 visitors annually, contributing to both local tourism and economic rejuvenation.
The intention behind the Cannon Beach project is to respond to the growing demand for family-oriented activities and distinctive recreational venues within the McKinney area. As the city has seen a robust increase in residential and commercial growth, introducing a cutting-edge surf park aligns with an overall vision of purposeful urban planning that seeks to provide innovative attractions.
Cannon Beach has already established its first surf-focused development in Mesa, Arizona, before expanding into McKinney, indicating a strategic regional expansion for the Aventuur company. As conceptual designs are finalized, developers are focused on creating a multi-purpose destination that fosters community engagement and economic growth.
The Cannon Beach development represents a significant milestone for McKinney, as it illustrates the city’s dedication to enhancing the quality of life for its residents and visitors alike by integrating fun, family-focused activities with effective economic planning. As plans progress and further details emerge, the anticipation surrounding this landmark project continues to build within the community.
Deeper Dive: News & Info About This Topic
- Dallas News: Surf’s Up in McKinney!
- Bisnow: Surf and Adventure Development
- Fox 4 News: McKinney Surf Park Announcement
- Wikipedia: Surfing
- Google Search: Cannon Beach Surf Park
Author: STAFF HERE COLLEGE WRITER
The COLLEGE STATION STAFF WRITER represents the experienced team at HERECollegeStation.com, your go-to source for actionable local news and information in College Station, Brazos County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Brazos Valley Fair & Rodeo, Chilifest, and Aggie Muster. Our coverage extends to key organizations like the Bryan-College Station Chamber of Commerce and United Way of the Brazos Valley, plus leading businesses in education, biotechnology, and retail that power the local economy such as Texas A&M University, Fujifilm Diosynth Biotechnologies, and H-E-B. As part of the broader HERE network, including HEREAustinTX.com, HEREDallas.com, HEREHouston.com, and HERESanAntonio.com, we provide comprehensive, credible insights into Texas's dynamic landscape.
