Texas Heritage Marketplace Breaks Ground in Waller County

Texas Heritage Marketplace Construction

News Summary

The Texas Heritage Marketplace has commenced construction in Waller County, promising a mixed-use development that will include shopping, dining, and residential spaces. Covering 165 acres, it will feature major retailers like Target and Sam’s Club, a significant green space, and residential apartments. With an investment of $400 million, this project is set to reshape the community and attract millions of visitors annually, reflecting the burgeoning population and economic growth in the area.

Texas is set to witness a transformative change with the groundbreaking of the Texas Heritage Marketplace in Waller County, which took place in early 2025. This significant mixed-use development, spearheaded by NewQuest Properties, spans 165 acres near Interstate 10 and the new Texas Heritage Parkway. The project is estimated to cost around $400 million, with the first properties expected to be delivered by the third quarter of 2026.

The heart of the Texas Heritage Marketplace will be anchored by a 149,000-square-foot Target store. In addition, the development will boast 750,000 square feet of retail and restaurant space. Proposals envision two residential apartment communities that will provide a combined total of 550 units. The marketplace will also include vital amenities such as medical offices and storage facilities.

Another highlight of the project is a 167,990-square-foot Sam’s Club store (Sam’s Club No. 4913), projected to incur nearly $5 million in development costs. Construction for the Sam’s Club is scheduled to commence in August 2025, with plans for completion by late July 2026. To support the activities, a gas station will be strategically located adjacent to the Sam’s Club.

Key Demographics and Expected Traffic

The trade area surrounding the Texas Heritage Marketplace encompasses over 150,000 residents, reflecting a remarkable 60% population increase since 2020. The region boasts an average annual household income of $179,401, providing a robust customer base for the diverse offerings anticipated at the marketplace.

Leasing and Tenant Plans

The development has already secured several tenants, enhancing the appeal of the marketplace for future visitors. Occupants such as EoS Fitness, America’s Best Contacts and Eyeglasses, Milano Nail Spa, and Aji Izakaya have confirmed their involvement. The first tenants are expected to open their doors in 2026, with others anticipated to follow suit by 2027.

A Vital Community Space

At the center of the Texas Heritage Marketplace will be a nearly 5-acre green space designed to promote community engagement. This space will feature curated dining and retail options, including notable restaurants such as Escalante’s and Tony C’s Pizza and Beer Garden, with additional eateries like Aji Izakaya and Kilwin’s also joining the roster. Half of the premium retail spaces that encircle the green area are already leased or in negotiations, indicating strong interest in the location.

A striking heritage oak tree will serve as a defining feature within the green space, enhancing the marketplace’s aesthetic appeal. Moreover, a 50,000-square-foot medical facility is part of the overall development, with plans available for future expansion up to 70,000 square feet.

Visitor Engagement and Economic Impact

The Texas Heritage Marketplace is designed to attract approximately four million annual visitors, primarily driven by the anchors within the project. The careful selection of tenants is expected to enhance the visitor experience, driving repeat visits and contributing positively to the local economy.

This ambitious project marks a significant step in the development of the Katy area, promising to bring new opportunities for shopping, dining, and living to Waller County. As construction progresses, the Texas Heritage Marketplace is poised to become a pivotal destination for residents and visitors alike.

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STAFF HERE COLLEGE WRITER
Author: STAFF HERE COLLEGE WRITER

The COLLEGE STATION STAFF WRITER represents the experienced team at HERECollegeStation.com, your go-to source for actionable local news and information in College Station, Brazos County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Brazos Valley Fair & Rodeo, Chilifest, and Aggie Muster. Our coverage extends to key organizations like the Bryan-College Station Chamber of Commerce and United Way of the Brazos Valley, plus leading businesses in education, biotechnology, and retail that power the local economy such as Texas A&M University, Fujifilm Diosynth Biotechnologies, and H-E-B. As part of the broader HERE network, including HEREAustinTX.com, HEREDallas.com, HEREHouston.com, and HERESanAntonio.com, we provide comprehensive, credible insights into Texas's dynamic landscape.

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