College Station, October 5, 2025
News Summary
College Station has been recognized as a Tourism Friendly Texas Certified Community by Travel Texas, confirming its commitment to promoting tourism as a vital economic driver. This certification highlights the city’s role in contributing to Texas’s tourism sector, which generates nearly $200 billion annually and supports about 1.3 million jobs. With additional certifications in Film Friendly and Music Friendly, College Station exemplifies a comprehensive approach to enhancing its tourism initiatives, as emphasized by state officials including Governor Greg Abbott.
College Station has been recognized as a Tourism Friendly Texas Certified Community by Travel Texas, an announcement made by Texas Governor Greg Abbott. This certification confirms the city’s dedication to promoting tourism as a significant economic driver, a sentiment echoed by various state officials who highlighted the importance of tourism to local and state economies.
Governor Abbott indicated that tourism is vital to both local and state economies in Texas. Recent data reveals that tourism contributes nearly $200 billion annually to the Texas economy and supports approximately 1.3 million jobs throughout the state. The state’s tourism sector is essential not only for job creation but also for generating revenue that benefits communities like College Station.
Officials, including Senator Charles Schwertner, praised College Station for successfully blending connection, culture, and memory-making opportunities for its visitors. The city has now achieved a unique status, holding triple-friendly certifications in Film Friendly, Music Friendly, and now Tourism Friendly. This trio of recognitions showcases the city’s comprehensive strategy in promoting cultural and recreational tourism.
Governor Abbott has encouraged other communities to pursue the Tourism Friendly Texas certification as a means to stimulate tourism and job growth across the state. Representative Paul Dyson commended College Station for recognizing tourism’s potential as a pathway to sustainable economic growth, while Representative Trey Wharton noted that this designation confirms the city as an appealing tourist destination. Mayor John Nichols emphasized the critical role of tourism in shaping the city’s economy and identity.
Cortney Philips, chair of the Visit College Station Tourism Committee, expressed enthusiasm regarding the certification, calling it a significant milestone for the city’s tourism initiatives. The Tourism Friendly Texas program was designed to support local governments and non-profit organizations focused on tourism development. The program aims to foster important relationships within the tourism sector, provide education about tourism’s impact, and inform participants about resources available for tourism-related initiatives.
Travel Texas operates as part of the Governor’s Texas Economic Development & Tourism Office, with the goal of enhancing Texas’s visibility as a premier travel destination. The recent certification serves as a spotlight on College Station’s achievements and the broader appeal of Texas in the tourism industry.
Background on Tourism in Texas
Tourism plays a critical role in the Texas economy, providing significant revenue and employment opportunities. The Tourism Friendly Texas program was established to both recognize communities committed to enhancing their tourism strategies and encourage other areas to follow suit for statewide growth. This initiative aligns with greater trends observed in Texas, where tourism is increasingly seen as a key industry for economic development.
Conclusion
The designation of College Station as a Tourism Friendly Texas Certified Community reflects the city’s ongoing commitment to tourism development and its importance as a key aspect of economic growth. As Texas continues to promote its attractions and experiences, College Station stands out as a model for effective tourism initiatives.
FAQ Section
What does the Tourism Friendly Texas certification mean?
The certification recognizes communities that demonstrate a commitment to promoting tourism as a vital economic driver.
Who awarded College Station the Tourism Friendly Texas certification?
The certification was awarded by Travel Texas under the direction of Texas Governor Greg Abbott.
How does tourism contribute to the Texas economy?
Tourism generates nearly $200 billion annually and supports around 1.3 million jobs in Texas.
What other certifications does College Station hold?
College Station is also certified as Film Friendly and Music Friendly.
What is the objective of the Tourism Friendly Texas program?
The program aims to foster relationships for tourism, educate about its significance, and provide resources for tourism initiatives.
Key Features of College Station’s Tourism Friendly Certification
| Feature | Description |
|---|---|
| Certification Body | Travel Texas |
| Economic Impact | Contributes nearly $200 billion annually to Texas’ economy |
| Job Support | Supports approximately 1.3 million jobs statewide |
| Additional Certifications | Film Friendly, Music Friendly |
| Program Objectives | Foster tourism relationships and educate about tourism significance |
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Additional Resources
- KBTX: Governor Congratulates College Station
- Wikipedia: Tourism in Texas
- Hoodline: College Station Honored for Tourism
- Google Search: Tourism Friendly Texas Certified Community
- FOX44 News: Governor Abbott Congratulates College Station
- Google Scholar: Tourism Impact in Texas
- KBTX: College Station Make Music Day
- Encyclopedia Britannica: Texas Tourism Economy
- KBTX: Bryan-College Station Summer Economy
- Google News: Texas Tourism News

Author: STAFF HERE COLLEGE WRITER
The COLLEGE STATION STAFF WRITER represents the experienced team at HERECollegeStation.com, your go-to source for actionable local news and information in College Station, Brazos County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Brazos Valley Fair & Rodeo, Chilifest, and Aggie Muster. Our coverage extends to key organizations like the Bryan-College Station Chamber of Commerce and United Way of the Brazos Valley, plus leading businesses in education, biotechnology, and retail that power the local economy such as Texas A&M University, Fujifilm Diosynth Biotechnologies, and H-E-B. As part of the broader HERE network, including HEREAustinTX.com, HEREDallas.com, HEREHouston.com, and HERESanAntonio.com, we provide comprehensive, credible insights into Texas's dynamic landscape.


