News Summary
Texas A&M’s Mays Business School has partnered with Perplexity AI to enhance student learning through access to advanced AI tools. This initiative aims to prepare students for a future where AI integration is critical in educational and business settings. Mays students can utilize the Enterprise Pro features to conduct research and analyze documents, while also developing guidelines for ethical AI use. A new AI and Business minor is set to launch in Fall 2025, alongside competitions promoting innovative AI-driven solutions.
College Station, Texas – Texas A&M’s Mays Business School has officially partnered with Perplexity AI, a leading American search engine and large language model, to enhance student learning and prepare for the increasing integration of artificial intelligence in educational settings. This pioneering partnership is available to all students enrolled at Mays, aimed at creating centralized knowledge resources that will streamline their academic experiences.
The collaboration grants Mays students access to Perplexity’s Enterprise Pro features by signing in with their Texas A&M credentials. This premium subscription model provides specialized business-to-business services, allowing access to tools that can conduct external research using Bing, analyze submitted documents, and provide insights from proprietary data sources to support informed decision-making.
As the Assistant Dean for Artificial Intelligence at Mays, Arnold Castro highlights the crucial need for preparing students for the increasing role of AI in today’s workforce. Mays Business School is striving to lead in the effective integration of AI within education, ensuring that students gain skills necessary to navigate AI’s dynamic landscape in their future careers.
In addition to this partnership, the university is currently developing guidelines and ethical policies surrounding the use of artificial intelligence in academic pursuits. While most courses at Mays either prohibit or limit the use of AI tools like Perplexity, the technology is encouraged in specific courses, allowing students to benefit from its capabilities effectively.
Starting in Fall 2025, Mays will introduce a new Artificial Intelligence and Business minor comprising 15 credit hours of 8-week online courses targeted at juniors and seniors. The pilot program will offer 200 seats for upperclassmen, with ambitions to expand access to the entire student body within Mays and potentially all Texas A&M students in the future.
To further promote the exploration of AI, Mays is launching two novel competitions focused on artificial intelligence: an undergraduate business plan competition and a dissertation proposal competition, both sponsored by the Deloitte Foundation. The undergraduate competition invites students to develop innovative business plans utilizing AI to address real-world challenges, while the dissertation competition encourages doctoral candidates to investigate AI’s impact across multiple fields of business.
While the initiatives at Mays Business School aim to transform the academic landscape regarding AI, some students express concerns over the potential downsides of using such technology. For instance, a freshman studying Management Information Systems raised issues about how reliance on AI could negatively affect learning opportunities and hinder critical thinking skills. This perspective reflects a broader debate within academia about the role of technology in education.
Nonetheless, there is acknowledgment among students that tools like Perplexity could simplify complex subjects and offer unique insights, enhancing learning experiences rather than detracting from them. This duality highlights the ongoing conversation about striking a balance between embracing technology and preserving foundational educational principles.
In summary, Texas A&M’s Mays Business School’s innovative partnership with Perplexity AI stands at the intersection of education and technology. As the initiatives develop, they may potentially reshape how students interact with information, fostering a future workforce better equipped to tackle the challenges presented by artificial intelligence in various business arenas.
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Additional Resources
- The Battalion
- Wikipedia: Artificial Intelligence
- KBTX
- Google Search: Perplexity AI and TikTok
- Sporting News
- Google Scholar: AI Predictions on Sports
- Law Professors Blog
- Encyclopedia Britannica: AI and Culinary
- Study International
- Google News: AI Writing Detectors
